Energizer Director, Global Marketing in Danbury, Connecticut
This is Energizer
Energizer Holdings is leading the charge to connect our brands, our people and the products we offer to the world more than anyone else. Together, we’re creating a game plan for the future – one that defines where and how we’ll play, and what it takes to win.
Our colleagues hail from all backgrounds, nationalities and walks of life, but our shared values and passion for winning make us one team. Whatever your specialty, you’ll find that excelling at Energizer Holdings provides opportunities to grow in ways you never expected.
a The Director, Global Marketing is responsible for establishing strategy and developing the Business and Marketing plans to achieve profit, sales, brand, and share goals.
Change and Innovation
Leads one of the Energizer Categories, including reporting to leadership of business performance, issues and opportunities
Engages the organization in the development of the Business Plan and Marketing Plan that engages our colleagues, customers and consumers and creates a competitive advantage
Leads a team of Marketing professionals to develop and deploy the Marketing Plans (portfolio, packaging, pricing, and distribution) in line with the Category strategy
Leads and develops 3 year Strategic Plan (“plan on a page”) in line with company priorities
Leads and shapes the 3 year Product Plan
Develops the Annual Marketing Plan – Collaborates closely with global colleagues to ensure a holistic category business plan is deployed to the organization. This includes global marketing strategies, media guidelines, new product development, pricing strategies, visibility and distribution guidelines.
Proactively identifies trends/risks to delivering the plan and helps lead and drive corrective action
Provides full transparency to leadership on key issues as they impact business performance and company goals
Proactively assesses & assertively responds to market changes
Understands competitive intelligence and changing market place dynamics to input into global strategies
May also perform additional duties as assigned
Required Skills and Experience
4 year college degree (Marketing / Business Administration preferred)
English proficiency required. Additional languages beneficial.
Outstanding written, verbal and presentation skills
Min. of 7 years (CPG preferred) business experience with at least 5 years’ marketing leadership experience on global brands
Min. of 7 years’ experience in influencing all levels of a global organization
Diverse experience across multiple countries
Outstanding coaching and people leadership capabilities
Experience in leading strategy development in line with corporate strategic direction
Min. 7 years of marketing experience including brand development, strategy, planning, 4P (pricing strategy, distribution, product and visibility) development and execution including new product development.
Understanding of modern and traditional trade channels
Agency Management – Experience leading an RFP process, agency assessment, evaluations and ongoing agency management.
Strong understanding of Consumer Insights and Research
Preferred Skills and Experience
Advanced degree (MBA, Masters, or equivalent)
CPG background working across global brands
Previous international experience
Working Relationships & Environment
Reports to the Global Category Leader
Critical working relationships internally include Integrated Supply Chain, Commercial, R&D, Finance, and Legal. External engagement with agency partners as required
- Travel Requirements: 20-30%
An Offer to Grow On
Energizer offers a competitive compensation package which includes medical and retirement savings coverage, paid holidays. Energizer is an equal opportunity employer, and we prohibit discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity or any other legally protected status in accordance with applicable federal, state and local laws.