Energizer Assistant Manager, Media and Digital Planning in St. Louis, Missouri
This is Energizer
Energizer Holdings is leading the charge to connect our brands, our people and the products we offer to the world more than anyone else. Together, we’re creating a game plan for the future – one that defines where and how we’ll play, and what it takes to win.
Our colleagues hail from all backgrounds, nationalities and walks of life, but our shared values and passion for winning make us one team. Whatever your specialty, you’ll find that excelling at Energizer Holdings provides opportunities to grow in ways you never expected. We support flexible working arrangements wherever possible.
Energizer is looking for a strong, qualified candidate to assist in the management of our Global Automotive media plans. The Global Assistant Manager, Global Automotive Media and Digital Planning role reaches across the global organization and requires strategic thinking, agility, collaboration, and creativity. This colleague will partner directly with the Global and Area Marketing Leaders of our batteries and lights categories, assisting in the development of traditional and digital media strategy, leading campaign executions, as well as, serve as the agency partner in buying and executing of the media plan in specific international markets.
A successful candidate must display a strong passion for both traditional and digital media planning, a desire to be creative and think outside of the box, strong analytical skills to be able to review multiple metrics, draw insights and tie back to the business strategies. They should also display adaptability to new technologies and be aligned with our culture of working together as one team to deliver results.
Assist in development and execution of social media approach across all global markets and across all Energizer Holdings, Inc. automotive brands.
Assist in agency coordination of social media buying, execution and analysis
Conduct social media analysis and optimization in partnership with agencies
Partner with manager as well as global and area business owners to develop a global social media strategy and campaigns (primary: paid social, secondary: display, TV, print, SEO and more)
Coordinate budgeting, planning and execution of paid social media campaigns
Own daily project management of agencies
Project manage campaign execution working with internal stakeholders
Conduct data-driven planning and execution of social marketing campaigns inclusive of geographic, channel, content, pacing, etc. optimizations.
Be familiar with and proficient in using web analytics tools (Google Analytics, Facebook Ad Manager, SEO/SEM tools, Social Listening tools, etc.) to assess platform performance and optimize efforts for maximum return
Perform periodic performance reporting through analytics and KPIs
May also perform additional duties as assigned
Required Skills and Experience
years4-year degree required with an emphasis on Business, Marketing
Minimum 3 years’ experience in social media planning and buying
Self-starter with a strong desire to learn
Action-oriented with the ability to handle multiple projects and meet deadlines
Excellent organizational and time management skills
Proficient in Microsoft Excel, Word, PowerPoint
Exceptional communication and presentation skills
Strong analytical capabilities and ability to review KPIs and develop insights
Ability to effectively work cross-functionally and communicate to internal and external teams
Produce high-quality work in a fast-paced dynamic environment
Proactive and solution-oriented with a strong sense of urgency
Curiosity for the ever-changing media landscape and a passion for understanding and staying ahead of the trends
Proficient in Facebook Ads Manager, Google Content Calendars, Social Listening tools, Google Adwords, SEO/SEM and with website analytics tools like Google Analytics
Preferred Skills and Experience
CPG background preferred
Experience in setting up and optimizing Social Media Ad Campaigns
Experience with Organic Social Strategy
Working Relationships & Environment
Reports to Global Media Manager, Auto, reporting through Global Marketing
Key relationships internally will include Category Leaders, Area Category Leaders and Digital Economy
Travel Requirements (up to 25%); will depend on location
Remotely Located, preferred to be in Midwest or East Coast
Come Join Us!
Energizer offers a competitive total rewards package which includes a range of health, wellness and retirement savings coverage, paid time off and holidays, and many opportunities to learn, develop and grow. At Energizer, you’ll have the opportunity to contribute and make an impact every single day.
Energizer is an equal opportunity employer, and we prohibit discrimination based on age, color, disability, marital or parental status, national origin, race, religion, sex, sexual orientation, gender identity or any other legally protected status in accordance with applicable federal, state and local laws.